Emergency Solutions H43297 HR 1212

2012-12-19

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White Paper

Emergency Solutions
There’s no telling when an emergency situation might
occur—or how severely mission-critical applications
may be affected. As recent natural and man-made
disasters have demonstrated, enterprises, government
agencies, relief organizations, and small businesses
must sustain vital communications, even in the event
of a large-scale disaster.
Government agencies and businesses, large and small,
are in a unique position to lead the recovery following
a disaster. From first responders providing emergency
relief, to local grocery stores operating on backup
generators, to pharmacies using backup data networks
to maintain operations, disaster-ready organizations
hold the key to enabling the communities in which
they operate to withstand disaster and return to
normalcy as soon as possible.
Small businesses and government agencies can learn
from the example of larger enterprises. During the
aftermath of Hurricane Katrina in 2005, for instance,
Walmart used its satellite broadband network to enable
local pharmacies to act as a community resource. As a
result of its preparedness, Walmart was able to quickly
offer access to life-saving medicines, food, and basic
supplies.
If Disaster Strikes, Will You Be Prepared?
According to a survey of small businesses located in
the Gulf Coast region, in the aftermath of Katrina, 37
percent of those surveyed were without broadband
service for more than five business days and 25
percent of those businesses reported losses of over
$25,000 due to their lack of Internet connectivity.1
Businesses, government, and the communities they
serve cannot afford this downtime.
A disaster-ready organization will be able to recover
faster and suffer less financial loss. Even more

importantly, a quickly recovered organization is good
for the local economy as it enables employees to
return to work more quickly.
In April 2011, Weather Services International Corp.
(WSI) predicted another very active season for
hurricanes in 2011, which may affect businesses and
government entities in the Atlantic and Gulf Coast
regions.2 The 2011 forecast calls for:
„„ 15 named tropical storms compared to an average
season of 12
„„ 8 hurricanes compared to an average of 7
„„ 4 intense hurricanes of Category 3 or greater
compared to an average of 3
According to researchers from John Hopkins and Texas
A&M University, during the last five major hurricanes,
nearly 30,000 businesses and government entities
were forced to cease operations due to power outages
and loss of Internet connectivity.3 During such weather
events, business and government offices can expect to
experience network downtime, impairing emergency
response and recovery efforts, disrupting business
activities, and impacting the ability to keep missioncritical operations running smoothly.

White Paper
Before Disaster Happens
The best time to respond to a disaster is before it
happens. Every area in the country is subject to
disaster—whether natural such as a flood, hurricane,
earthquake, ice storm, or landslide—or man-made
such as an oil spill, civil unrest, or a terrorist attack.
Even areas that have never suffered from a disaster
in the past have no sure protection from potential
disaster and devastation in the future.
With a relatively small investment of time and money
now, businesses may prevent disruptions in the future.
Clearly, a disaster-ready organization will recover
more quickly and suffer less financial loss than one
that is unprepared. Taking proactive steps toward
preparedness contributes to the health and well-being
of the local population and to an expedited economic
recovery that can re-energize the community. Equally
important, organizations that recover quickly help pave
the way for employees and the greater community to
return to work as soon as possible.
Tips for Staying Connected
As a result of the company’s experience in assisting
businesses and government agencies with disaster
recovery operations, Hughes has compiled a list of
simple steps that can help enterprises, government
agencies, and small businesses stay connected—
helping to minimize losses and eliminate Internet
downtime in case of disaster.
1. Maintain remote site backup generators
Maintaining electrical power is a top priority for
business and government sites. Without electrical
power, organizations cannot support an Internet
connection for their emergency data and voice
communications. Additionally, a backup generator is
essential for supporting refrigeration, lighting, and
security systems in the event of a power failure.
In hurricane-prone areas, many companies are making
backup generators an essential component of their
business operations. For example, Publix, a Floridabased grocery chain with about one-third of its stores
located in hurricane-prone areas across the Gulf
States, initiated a program to install generators in
these stores. During previous hurricane seasons, power

outages played a major role in the losses the stores
experienced. Although each store was equipped with
a backup generator, it did not provide enough power
to keep the stores open for customers, and run coolers
and freezers to prevent food spoilage. As a result, in
2006 the company announced an investment of $100
million to purchase higher power 500- watt generators
to protect Publix stores in nearly 575 communities.
2. Protect critical data
According to the U.S. Department of Labor Statistics,
more than 40 percent of all businesses that experience
a disaster never reopen and more than 25 percent of
the remaining companies close within two years. These
failures are due in large part to lack of planning, which
results in the loss of critical business data. Developing
a disaster recovery strategy is a critical undertaking for
any organization. It is essential that businesses and
government agencies evaluate which applications and
data are vital to their operations, such as point-of-sale,
accounting, logistics, inventory, and services to the
public.
Back-up and storage of critical information should
be performed routinely and in a timely manner, using
a safe, secure, and dependable facility. Since data
may be lost due to flooding or fire, consider storing
data at an off-site location or centralizing data storage
at a headquarters data center. Consider the amount
of time, money, and effort it would take to recover
a system whose files are destroyed by mechanical
failure, a virus attack, or user error. In addition,
consider the losses that would be sustained simply
because of downtime.
3. Subscribe to a resilient, alternate path, high-speed
broadband service
When disaster strikes, terrestrial networks are most
vulnerable to failure—dial-up, DSL, cellular, and
cable can be down for hours, days or even weeks.
A satellite broadband service, on the other hand,
offers an alternate communications path enabling
organizations to maintain critical applications when
terrestrial networks fail. Broadband satellite services
provide network connectivity that continues to operate
when terrestrial networks—including cell towers—are
severely damaged. Incorporating satellite services into
emergency planning and response activities enables

White Paper
businesses and government agencies to maintain
uninterrupted Internet connections needed to facilitate
disaster response and day-to-day operations such as
sending and receiving e-mails, processing orders,
sharing information, and checking inventory.
Hurricane Katrina, for example, aptly displayed
the need for organizations to protect their missioncritical information in the event of terrestrial network
failure. Because it provides instant infrastructure
wherever needed when terrestrial networks are
severely damaged, satellite communications allows
organizations to continue conducting day-to-day
business.
4. Have a written plan and be prepared to act
When in jeopardy of losing service for an extended
period of time, put remote site managers on alert to
support the organization and its data during and after
the disaster. With a solid disaster recovery plan in
place for each location, organizations will be better
able to successfully weather a disaster and avoid being
out of reach when communications are needed the
most.
How Hughes Can Help
As the world’s leading provider of broadband networks
and services, Hughes can accommodate virtually
any emergency communications need. Its extensive
portfolio of offerings includes solutions for emergency
preparedness and emergency response, ensuring
rapid deployment after an emergency occurs. Hughes
broadband satellite service is scalable and deployable
from across the city to across the nation.
The Hughes suite of Emergency Solutions features
an Internet service plan with download speeds of up
to 5 Mbps and upload speeds of up to 1 Mbps, made
possible by utilizing Hughes’ advanced SPACEWAY®
3 Ka-band satellite system. The service plan includes
comprehensive 24/7 technical support, next-business
day field maintenance, and provides organizations with
the flexibility they need in an emergency, requiring
only a two-month service commitment that may be
extended on a month-to-month basis, depending on
need.
In addition, a range of options are available for
both fixed and mobile solutions, including Inmarsat

Broadband Global Area Network (BGAN) mobile
satellite solutions. Bandwidth requirements are
sized as the job dictates for efficient management
of resources and budget. Moreover, Hughes operates
highly secure satellite network management centers
across the nation—a true alternative infrastructure
that stays up and running when terrestrial systems fail.
Emergency Preparedness
Path-diverse, highly available networking solutions
serve as an insurance policy for continuity of
business and government operations, especially in
crisis situations. With Hughes Emergency Solutions,
organizations can ensure 24/7 network reliability, even
when terrestrial systems fail:
„„ Fully-managed, continuity service with costeffective satellite broadband backup for true path
diversity
„„ Satellite solutions to complement existing
terrestrial networks, for up to 99.99% availability
„„ Emergency Internet access with nationwide reach,
and vehicle-mount, on-the-move terminals and
flyaway kits that set up quickly
„„ Mobile satellite BGAN terminals for on-the-move
deployment when needed
„„ Policy-based routing with automatic failure
detection and switchover between primary and
backup links
Rapid Emergency Response
After an emergency occurs, Hughes Emergency
Solutions provide a true alternative infrastructure that
stays up and running when terrestrial systems fail.
„„ Communications restoral within 48 hours
„„ Ideal for providing temporary service while primary
communications are being restored after an
emergency
„„ Internet access nationwide with a variety of
affordable service plans
„„ Vehicle-mount terminals and flyaway kits with a
mobile, self-pointing antenna system
„„ Integrated turnkey solutions with highperformance, onsite routers for any emergency
communications need

White Paper
Getting the Word Out
Businesses and government agencies nationwide
are employing Hughes Emergency Solutions to
protect their organizations. For example, the Florida
Emergency Management Agency (FLEMA) uses
Hughes satellite technology to power an alert system
to warn citizens when potential emergencies threaten.
The solution covers more than 100 state and county
fixed sites, as well as three mobile units.
An Insurance Policy through Path Diversity
The Pennsylvania Emergency Management Agency
(PEMA) employs an advanced Hughes broadband
satellite solution to provide path-diverse backup
communications when its terrestrial network fails.
The statewide solution connects more than 100
sites, including police, health, and county emergency
operations centers. Similarly, Cabela’s, the world’s
largest outdoor outfitter, employs a high-performance
Hughes broadband satellite backup solution to ensure
uninterrupted service at its stores. When a remote
site detects a primary connection outage, the Hughes
service automatically engages and switches all data
traffic to the satellite network to keep the store up and
running.
By being prepared for emergency situations,
businesses and government agencies—large and small
alike—can avoid costly downtime, help secure the
long-term health of their organizations, and play a
major role in assisting their communities to recover as
quickly as possible if disaster should occur.
	Hughes Network Systems, LLC. Survey of Small Businesses Affected by
Hurricane Katrina

1

2

WSI Corp, April 2011

3

Homeland Security Newswire, March 2010

For additional information, please call 1-888-440-7126
or visit business.hughes.com/enterprise.

11717 Exploration Lane
Germantown, MD 20876 USA

Proprietary Statement
All rights reserved. This publication and its contents are proprietary to Hughes Network Systems, LLC.
No part of this publication may be reproduced in any form or by any means without the written
permission of Hughes Network Systems, LLC, 11717 Exploration Lane, Germantown, Maryland 20876.
©2012 Hughes Network Systems, LLC. Hughes is a registered trademark of Hughes Network Systems, LLC.
All information is subject to change. All rights reserved.
H43297 DEC 12



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