Feature Report
2015-09-03
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REHABPUB.COM
Feature Report
Overview
When you have the need to capture full lead information, a Feature Report
can meet this goal! In addition to lead generation a Feature Report is also
a thought-leadership opportunity that positions your brand around solving
an industry challenge or issue. Written by Rehab Management ensures
that the content won’t be perceived as an “advertisement” written by the
sponsor. Co-branded content written by our editors creates more credibility,
therefore is more successful in lead-generation and positioning the sponsor
as a thought leader in the industry.
We gate the content with a registration form on our site in The Resource
Center. Then we create a full marketing campaign to drive trac for
registrations that become leads for you. Full contact information for you to be
able to follow-up with and start the lead nurturing process.
Sponsorship benets from a Feature Report are numerous. Feature Reports are
exceptional programs for branding, promoting the sponsor as a subject matter
expert, generating leads, and provide great leave-behinds for your sales team
or for use at trade shows.
Page Count: 8 min.
Size: 8.5 (w) x 11 (h) - high res pdf or original art
Images: 6-8 - 4 (w) x 6 (h), 300 dpi or 2000 px (w)
Advertiser Logo: 300 dpi, eps, jpg
Specs
$17,000 total | promoted for 6 months
Program Features
Production time frame – 12 weeks from signed insertion date
• Promotional trac drivers across platforms
• Accessible on the website for 3 months
• Customized registration page
• Sponsorship recognition on report cover
• One full-page 4-color ad within the report
• Lead retrieval options include daily, weekly, or monthly reporting
Additional Materials Needed
• Logo with URL link
• Up to three custom registration questions (optional)
• Title suggestion – we will review with editorial and rene as needed to optimize for SEO
• Three to ve key bullet point themes that are relevant to the title
• Point of contact for interview (name, phone, and e-mail)
• Charts, gures, analyst reports, photos, etc to provide context (optional)
