Sony KDL 40EX720 User Manual Marketing Specifications KDL40EX720 Mksp
User Manual: Sony KDL-40EX720 Marketing Specifications
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Entertainment lovers, the slim Sony® EX720-Series LED LCD HDTV is
for you. See precise motion detail plus watch your favorite 2D or 3D
entertainment in clear, vivid Full HD 1080p picture quality with incredible
contrast.4,5 Enjoy instant access to must have entertainment on your
terms with new apps delivered automatically. You can even video chat
with family and friends with Skype on the big screen.2
Bullets
• Online entertainment access with automatic app updates1
• Full HD (1080p) picture quality for 2D & 3D4,5
• Edge LED backlit for incredible contrast & slim design
• X-Reality™ Engine for a clear, vivid, life-like picture
• Smooth motion clarity with MotionFlow™ XR 240
Features
Internet Streaming and Connectivity
Internet Streaming: Internet favorites now streaming on your television. In addition to Qriocity™,
watch hit movies with Netix®, popular TV shows on Hulu Plus™ or user-generated video on
YouTube™. You can even listen to personalized music on Pandora®. Enjoy the widest selection of
internet content at your ngertips.1
Skype™ Ready:
Easily connect to family and friends live on your HDTV wherever they are with Skype! Enjoy free
high denition Skype-to–Skype video calls from the comfort of your living room. Simply attach
the Sony® compact microphone/camera (CMU-BR100, required, sold separately) and see your
friends on the big screen – it’s unlike any experience you could get on a PC. 2
Wi-Fi® Ready:
Going wireless is easy with the UWA-BR100 Wi-Fi® adapter (sold separately). Just plug it in and get
ready to stream movies, photos, music and videos straight to your TV from the Internet or your
home network.1
DLNA® Streaming:
Access and share photos, videos and music on your TV by streaming them from compatible
DLNA® device like your PC or Playstation®3 system.3
X-Reality™ Engine
Enjoy a vivid, lifelike picture experience. Sony’s X-Reality engine brings out the best by analyzing
each scene so you see sharpened images, and amazing contrast detail.
See It All in 3D
Enjoy incredible depth and a sharp, Full HD 1080p picture from the leader in 3D technology.5 Plus
easy set up with built-in 3D sync transmitter. (3D Active Glasses required, sold separately)
MotionFlow™ XR 240
See smooth and precise detail during fast-action scenes. Sony’s Motionow™ XR 240 technology
for fast action movies and sports by reducing blur caused by quick camera movements,
enhancing image sharpness, and overall creates a clearer picture.
Edge LED Backlighting
Experience the next level of picture quality and contrast with Sony’s Edge LED Backlight
technology. This technology sharpens image contrast giving an amazingly crisp picture you can
see. The ultra-thin backlight system allows for a slimmer, sleeker design.
Presence Sensor
KDL-40EX720 40” (diag) LED EX720-Series Internet TV

Specications
3D Features
2D to 3D
Conversion Yes
3D Yes
3D Sync
Transmitter
Integrated
Yes
Audio
Audio Power
Output 10W + 10W
Speaker
Conguration 2
Speaker Position Rear Facing
Audio Features
5.1 Channel Audio
Out Yes
5.1ch Through Out
(Handycam) Yes
Alternate Audio
(Digital) Yes
Audio Out Fixed/variable
Auto Mute (on no
signal) Yes
Auto SAP Yes
Clear Phase
Speaker Yes
Dolby® Dolby Digital, Dolby
Digital Plus, Dolby Pulse
Headphone/
Speaker Link Yes
Invisible Speaker
(w/Sound
Elevation)
Yes
S-Master Yes
Sony Original
Surround
S-Force Front Surround
3D
Sound Booster Yes
Sound Enhancer Yes
Sound Mode Dynamic, Standard,
Clear Voice, Custom
Stereo System MTS
Surround Eect Cinema, Sports, Music,
Game
Broadcast Features
TV Guide On-
Screen Yes
Convenience Features
Auto Shut-o Yes
BRAVIA® Sync™ Yes
Channel Block
(with password) Analog & Digital
Channel Jump Yes
Channel Surf Yes
Control for HDMI™
(HDMI™ CEC) Yes
Edit Channel
Labels Yes
Info Banner Yes
Input Skip Automatic
Label Inputs Yes
Multiple Language
Display English, French, Spanish
On/O Timer Yes
On-Screen Clock Yes
On-Screen Display
for External Input Yes
On-Screen
Operating
Instructions
Yes
Panorama Yes
PAP (Fixed or
Variable) PAP(Variable)
Parental Control Yes
Picture
Adjustments Lock Yes
Picture Frame
Mode Yes
PIP (Picture in
Picture) Yes
Quick Start &
Viewing Yes
Scene Select
Photo, Music, Cinema,
Game, Graphics,
Sports, Animation
Save energy when you’re not around. The television’s built-in motion sensor has the ability to scan
the room and detect movement. If the sensor detects no movement it automatically turns o the
picture leaving only sound. Aer more time and no movement, the TV turns itself o minimizing
any unnecessary power draw.
Navigation Made Easy
Enjoy an easy-to-use menu that allows you to navigate additional content or adjust the picture
settings while watching your favorite program.
Media Remote App.
Download the free Media Remote app and use your iPhone® or Android™ phone as a versatile
remote control with full QWERTY keyboard. 4
Faster Start-Up
Quick Start & Viewing feature enables this Sony television to go from ‘OFF’ to ‘ON’ 2-3 times faster
than previous Sony televisions.
USB Photos, Videos & Music
Share your photos on the big screen or listen to your favorite music. Simply connect your digital
camera, USB-enabled MP3 player, or USB storage device directly to your HDTV's USB input.
LightSensor™ Technology
Enjoy customized picture brightness and save energy without liing a nger. The built-in Light
Sensor automatically adjusts the picture brightness based on the amount of light in the room.
BRAVIA® Sync™ Compatible
Conveniently operate and control other BRAVIA® Sync™ compatible devices - including BRAVIA®
HDTVs, Blu-ray Disc™ Players, surround sound systems, Handycam® camcorders and Cyber-shot®
digital still cameras, all with one remote control.

Show/Hide
Channels Yes
Skin Naturalizer Yes
Sleep Timer Yes
Twin Picture PAP (Variable)
USB Play Yes
Design Features
6 degree Upward
Style Yes
Stand Swivel Yes
Stand Swivel
Range Le 20°/Right 20°
Stand Tilt Yes
Stand Tilt Range 0°- 6° Flexible
Display
Aspect Ratio 16:9
Display Resolution Full HD 1080p
Dynamic Contrast
Ratio Innite6
Panel Frequency 120Hz
Screen Size
(measured
diagonally)
40"
Viewing Angle
(Right/Le) 178 (89/89)
Viewing Angle
(Up/Down) 178 (89/89)
Energy Saving & Eciency
Backlight O
Mode Yes
Dynamic Backlight
Control Yes
Energy Star®
compliant Yes (Exceeds v5.0)
Power
Consumption (On
Mode) for Energy
Star
64W
Power
Consumption
(Standby Mode)
for Energy Star
0.20W
General Features
Audio Return
Channel Yes
Closed Captions
(CC) Analog, Digital
Finish (Surface
Color) Black
HDMI™ InstaPort Yes
New GUI Yes
Start Up Sony Logo
Display Yes
Inputs and Outputs
AC Power Input 1 (Rear)
Analog Audio
Input(s) (Total) 2 (Rear)
Audio Out 1 (Side/Hybrid)
Component Video
(Y/Pb/Pr) Input(s) 1 (Rear/Hybrid)
Composite Video
Input(s) 2 (1 Rear/1 Hybrid)
Digital Audio
Output(s) 1 (Rear)
Ethernet
Connection(s) 1 (Rear)
HDMI™
Connection(s)
(Total)
4 (1 Side/3 Rear)
HDMI™ PC Input Yes
Headphone
Output(s) 1 (Side/Hybrid)
PC In (D-Sub) +
Audio In (Stereo
Mini)
D-Sub 1(Side), Mini
1(Rear)
RF Connection
Input(s) 1 (Rear)
USB 2.0 2 (Side)
Network Features
BRAVIA® Internet
Video Yes
BRAVIA® Internet
Widgets Yes
DLNA Yes
DLNA Yes
HTML Browser Yes
Media Remote Yes (Firmware Update
Required)
Photo MAP Yes
Skype™ Yes
TrackID Yes
Video Search Yes
What's New Yes (Firmware Update
Required)
Wi-Fi Direct Yes (Firmware Update
Required)
Wireless LAN
Ready (UWA-BR100
required, sold
separately)
Power
Power
Consumption
(in Download
Acquisition Mode)
0.02kWh / Day
Power
Consumption (in
Operation) max.
110W
Power
Consumption (in
Standby)
0.20W (120V)
Power
Requirements
(frequency)
60Hz
Power
Requirements
(voltage)
AC 120V
Recycled & Recyclable Materials
Packaging
Materials
Recycled Carton (more
than 40%)
Regulation and Standards Compliance
VESA® Hole Pitch 300 x 300 mm
VESA® Hole
Spacing
Compatible
Yes
Sensing Features
LightSensor™
Technology Yes
Presence Sensor Yes
Service and Warranty Information
Limited Warranty
Term
1 Year Parts / 1 Year
Labor
TV System
Channel
Coverage
VHF: 2-13, UHF: 14-69,
CATV: 1-135
Color System NTSC
Number of Tuners
(Analog) 1 (Hybrid)
Number of Tuners
(Digital) 1 (Hybrid)
Tuner (Cable) Clear QAM
Tuner (Terrestrial) ATSC
TV System
(Analog) M
TV System (Digital) ATSC
Video Features
24p True Cinema™
Technology Yes
3D Comb Filter Yes
4:3 Default Yes
Advanced
Contrast Enhancer
(ACE)
Yes
Auto Wide Yes
Blinking Type Frame Blinking
CineMotion®
Reverse 3:2
Pulldown
Technology
Yes
Deep Color Yes
Intelligent Image
Enhancer Yes
Intelligent MPEG
Noise Reduction Yes
Live Color™
Technology Yes
Motionow™
Technology XR 240
PhotoTV HD Yes
Picture Mode
Vivid, Standard, Photo-
Vivid, Photo-Standard,
Photo-Original, Photo-
Custom, Cinema,
Game-Standard,
Game-Original,
Graphics, Sports,
Animation
Video Processing X-Reality™ Engine
Wide Mode
Full, Normal, Wide
Zoom, Zoom, Caption,
Normal/Full1/Full2 for PC
Dimensions (Approx.)

1. Broadband speed of 2.5 Mbps recommended (10 Mbps for HD). Content subject to change and may require fees. Wireless connectivity requires UWA-BR100 USB adapter and 802.11
home network (802.11n recommended).
2. Broadband speed of at least 2.5 Mbps recommended (10 Mbps for HD). Content subject to change and may require fees. Wireless connectivity requires UWA-BR100 USB adapter and
an 802.11 home network (802.11n recommended). Skype requires rmware update and CMU-BR100 camera sold sep (expected availability summer 2011). Subject to Skype’s terms and
conditions.
3. Requires 802.11 home network, and content stored on a DLNA® compliant device.
4. Media Remote capability requires TV rmware update, expected Spring 2011, and devices connected to the same wireless home network.
5. Requires 3D content, 3D player, HDMI® cable (at least 10.2 Gbps) and 3D active glasses sold separately.
6. Dynamic contrast ratio compares the luminance of a 100 IRE (white) signal with that of a 0 IRE (black) signal. When the TV receives a 0 IRE signal the backlight is turned o and the
luminance measurement is 0.00 cd/m2. The resulting dynamic contrast ratio is innite.
© 2011 Sony Electronics Inc. All rights reserved. Reproduction in whole or in part without written permission is prohibited. Sony, BRAVIA, X-Reality, LightSensor, Cyber-shot, Handycam,
Motionow, OptiContrast, and Qriocity are trademarks of Sony. Blu-ray Disc is a trademark. PlayStation is a trademark of Sony Computer Entertainment Inc. All other trademarks
are trademarks of their respective owners. Features and specications are subject to change without notice. Non-metric weights and measures are approximate and may vary.
/Updated: November 7, 2011
Dimensions
(Approx.)
37 1/4 x 23 1/8 x 1 2/3"
(943 x 586 x 42mm)
without stand; 37 1/4 x
24 3/8 x 9 7/8" (943 x 616
x 250mm) with stand
Weights and Measurements
Packaging
(Approx.)
43 3/4 x 26 3/4 x 5 1/4"
(1109 x 679 x 132mm);
41 lbs (19 Kg)
Weight (Approx.)
24.7 lbs (11.2 Kg)
without stand; 31.8 lbs
(14.4 Kg) with stand
Accessories