Salesforce University Guide To Certification 2017 SF

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SALESFORCE MADE SIMPLE
A GUIDE TO CERTIFICATION PATHS
START HERE. GO ANYWHERE.
TRAINING RESOURCES
CERTIFICATIONS
ROLES
Salesforce Certification is the ultimate benchmark that recognizes the skills, expertise,
and real-world know-how of today’s cloud specialists. Are you an Administrator who
keeps Salesforce running smoothly, or Developer who builds new apps to customize
and extend capabilities? Perhaps youre an Implementation Expert or Marketing
Specialist responsible for ensuring the right solutions are deployed for maximum
effectiveness. Or are you an Architect who masterminds high-performance
technical frameworks?
Whatever your role, achieving your goals starts with getting
Salesforce Certified. This guide will help you get there.
6
25
100+
Development Lifecycle and Deployment Designer
ADMINISTRATORS
APP BUILDERS
ARCHITECTS
CONSULTANTS
DEVELOPERS
SPECIALISTS
CERTIFICATION
TRACKS
Administrator Ò
Ò
Ò
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Ò
Ò
Ò
Ò
Ò
Ò
Ò
Ò
Ò
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Ò
Advanced Administrator
Application Architect
Data Architecture and Management Designer
Technical Architect
Community Cloud Consultant
Service Cloud Consultant
Sales Cloud Consultant
Pardot Consultant
Marketing Cloud Consultant
Field Service Lightning Consultant
Commerce Cloud Digital Developer
Platform Developer I
Platform Developer II
CPQ Specialist
Marketing Cloud Email Specialist
Marketing Cloud Social Specialist
Pardot Specialist
System Architect
Sharing and Visibility Designer
Mobile Solutions Architecture Designer
Integration Architecture Designer
Identity and Access Management Designer
Platform App Builder
ADMINISTRATORS
ADMINISTRATOR TRACK
CERTIFICATION PATH
EXAM OVERVIEW RELATED CERTIFICATIONS
UNDERSTAND THE BASICSSTART SHARPEN YOUR SKILLS PREP AND STUDY GET CERTIFIED
Add to your skill set:
• Take Administration Essentials for New Admins (ADM201)
or Administration Essentials for New Admins Plus

or Administration Essentials for New Admins Evening
Course (ADM201E)
• Tap into these digital learning courses
Get ready for your exam:
• Take 
Administrator (CRT101)
• Download the 
Recommended
Salesforce
Experience
Time
Commitment Instructor-Led Classes
Trailhead


who has experience performing as a Salesforce Administrator.
ADMINISTRATOR
Here are examples of the concepts you
should understand to pass the exam:
• Managing users, data, and security
• Maintaining and customizing Sales Cloud and
Service Cloud apps

Certified Administrator None
Certified Advanced Administrator
Certified Platform App Builder
Learn at your own pace:
• Use our self-guided resources
• Join our Success Community
PREREQUISITE CERTIFICATIONS
Digital Learning Courses
ADMINISTRATOR TRACK
EXAM OVERVIEW RELATED CERTIFICATIONS
UNDERSTAND THE BASICSSTART SHARPEN YOUR SKILLS PREP AND STUDY GET CERTIFIED
Certified Administrator Certified Administrator
Certified Advanced Administrator
Certified Platform App Builder
Add to your skill set:
Take Administration Essentials for
Experienced Admins (ADM211)
• Tap into these digital learning courses
Get ready for your exam:
• Take Certification Preparation for Advanced
Administrator (CRT211)
• Download the Certification Exam Guide
• Get our Preparation Cheat Sheets
Recommended
Salesforce
Experience
Time
Commitment


who have advanced-level experience as a Salesforce Administrator.
ADVANCED ADMINISTRATOR
Here are examples of the concepts you
should understand to pass the exam:
• Leveraging the advanced administration
capabilities of Salesforce
• Optimizing and extending Sales Cloud and Service
Cloud apps
• Designing advanced reports, dashboards, and
business-process automation
Learn at your own pace:
• Use our self-guided resources
• Join our Success Community
PREREQUISITE CERTIFICATIONS
CERTIFICATION PATH
Trailhead
Instructor-Led Classes
Digital Learning Courses
5 Days
5 Days
15 Days
30 days, (1-2 hrs/day)
5 Days
1 Day
1 Day
ADMINISTRATOR TRACK
CERTIFIED ADVANCED
ADMINISTRATOR
UNDERSTAND THE BASICS
Admin Intermediate
Admin Advanced
Managing Users and Troubleshooting
Login Issues
Join Our Success Community
CERTIFIED
ADMINISTRATOR
UNDERSTAND THE BASICS
Watch Our Getting Started Videos
Admin Beginner
Learn CRM Essentials
Getting Started: Navigating Salesforce
Getting a Head Start with Chatter
Using Salesforce1
Getting Started with Managing Data
Getting Started with Reports and Dashboards
Getting Started: Administering Salesforce
Join Our Success Community
SHARPEN YOUR SKILLS
Administration Essentials for New Admins
(ADM201)
Administration Essentials for New Admins
Plus Certification (ADM201C)
Administration Essentials for New Admins
Evening Course (ADM201E)
Salesforce Proficiency Pack for
Administrators (SPP201)
Administrative Essentials for New
Admins in Lightning Experience (ADX201)
Reporting Fundamentals (RPT101)
Reporting Fundamentals in Lightning
Experience (RPX101)
SHARPEN YOUR SKILLS
Administration Essentials for Experienced
Admins (ADM211)
Certification Preparation for Advanced
Administrator (CRT211)
Administration Essentials for Experienced
Admins
PREP AND STUDY
Certification Preparation for
Administrator (CRT101)
Download the Certification
Exam Guide
PREP AND STUDY
Download the Certification
Exam Guide
ADMINISTRATOR RESOURCES
1.5 Hrs
8.75 Hrs
4.5 Hrs
20 Min
33 Min
3 Min
28 Min
28 Min
50 Min
5 Hrs
6 Hrs
13 Min
5 Days
1 Day
4.5 Hrs
1 Day
30 Min
30 Min
P
P
P
P
P
P
P
*Premier Online Training. Contact us for more information on Premier Success Services.
Digital Learning
Instructor-Led Training Reference Materials
Video Communities
Trailhead Premier Digital Learning*
P
APP BUILDERS
APP BUILDER TRACK
EXAM OVERVIEW RELATED CERTIFICATIONS
UNDERSTAND THE BASICSSTART SHARPEN YOUR SKILLS PREP AND STUDY GET CERTIFIED
Certified Administrator
Certified Advanced Administrator
Certified Platform App Builder
Add to your skill set:
• Take Declarative Development for Platform
App Builders (DEV402)
• Tap into these Trailhead and
digital learning courses
Get ready for your exam:
• Take Certification Preparation for
Platform App Builder (CRT402)
• Download our Certification Exam Guide
• Get our Preparation Cheat Sheets
Recommended
Salesforce
Experience
Time
Commitment
 

implement custom apps using the declarative customization capabilities of the Force.com platform.
PLATFORM APP BUILDER
Here are examples of the concepts you
should understand to pass the exam:
• Designing the data model, user interface, business
logic, and security for custom apps
• Customizing apps for mobile use
• Designing reports and dashboards
• Deploying custom apps
Learn at your own pace:
• Use our self-guided resources
• Join our Success Community
PREREQUISITE CERTIFICATIONS
None
CERTIFICATION PATH
Trailhead
Instructor-Led Classes
Digital Learning Courses
APP BUILDER TRACK
UNDERSTAND THE BASICS
Quickstart: Build your First App
Quickstart: Lightning App Builder
Quickstart: Lightning Process Builder
Data Modeling
Process Automation
Which Automation Tool Do I Choose?
Order of Execution of a Save
Who sees What?
Join Our Success Community
CERTIFIED
PLATFORM
APP BUILDER
SHARPEN YOUR SKILLS
Declarative Development for Platform
App Builders (DEV402)
Certification Preparation for Platform App
Builder (CRT402)
Build the Battle Station App
Build a Suggestion Box App
Building Applications with Force.com Part 1
Building Applications with Force.com Part 2
20 Min
20 Min
20 Min
1 Hr
1.5 Hrs
30 Min
15 Min
1 Hr
5 Days
1 Day
2.5 Hrs
2 Hrs
3 Hrs
3.5 Hrs
30 Min
20 Min
30 Min
30 Min
PREP AND STUDY
Cheat Sheet: Formulas
Cheat Sheet: Business Process Automation
Cheat Sheet: Security for Admins
Download the Certification Exam Guide
APP BUILDER RESOURCES
P
P
*Premier Online Training. Contact us for more information on Premier Success Services.
Digital Learning
Instructor-Led Training Reference Materials
Video Communities
Trailhead Premier Digital Learning*
P
ARCHITECT JOURNEY
The Salesforce Architect Journey is a framework to
help you acquire expertise as you chart your way
to Salesforce Domain Architect, and the coveted

You progress by building your skills and knowledge in


is well-served by our library of robust, free, self-
directed training guides, which are aligned to each

SALESFORCE ARCHITECT JOURNEY
YOUR JOURNEY TO THE SUMMIT
Technical Architect
Domain Architect
Certified
Technical Architect**
Certified
System
Architect*
Certified
Application
Architect*
Certified Development Lifecycle
and Deployment Designer
Certified Identity and Access
Management Designer
Certified Integration Architecture Designer
Certified Platform Developer I
Certified Mobile Solutions Architecture Designer
(Optional)
Certified Data Architecture
and Management Designer
Certified Sharing and
Visibility Designer
Certified Platform Developer I
Certified Platform App Builder
Certified Community Cloud Consultant
(Optional)
Certified Administrator (Optional)
Specializations
* Credential earned upon completion of
exams within the specializations tier,
no additional exam requirements.
** Credential earned upon successful
completion of the Domain Architect
tier and Review Board.
SALESFORCE ARCHITECT JOURNEY
Related
Certification
Once all four prerequisites have
been completed successfully, the


You should consider earning

System Architect and Application
Architect credentials. By earning
these credentials, you’ll take a big
step toward preparing to become

Architect.
OVERVIEW
UNDERSTAND THE BASICSSTART SHARPEN YOUR SKILLS PREP AND STUDY GET CERTIFIED
Recommended
Salesforce
Experience
Time
Commitment


of native Salesforce features and functionality, as well as the ability to model a role hierarchy, data model, and
appropriate sharing mechanisms.
Get ready for your exam:
• Download the Certification Exam Guide
Learn at your own pace:
• Join our Success Community
ARCHITECT TRACK
APPLICATION ARCHITECT
System Architect
Technical Architect
CERTIFICATION PATH
Data Architecture and
Management Designer
Sharing and Visibility Designer
Add to your skill set:
• Use our self-directed training guides
Platform Developer I
Platform App Builder
RELATED CERTIFICATIONS
Application Architect
PREREQUISITE CERTIFICATIONS
Here are examples of the concepts
you should understand to pass
the exam:

patterns and key limits
• Understanding of large-data-volume
considerations, risks, and mitigation
strategies
Understanding of LDV considerations
with communities
• Able to design a data and sharing model
that supports an LDV environment
Understanding data-movement best
practices in an LDV environment
• Understanding strategies to build an
optimized and high-performing solution
EXAM OVERVIEW
UNDERSTAND THE BASICSSTART SHARPEN YOUR SKILLS PREP AND STUDY GET CERTIFIED
Recommended
Salesforce
Experience
Time
Commitment


architecture environment and requirements to design sound, scalable, and high-performing solutions on the
Force.com platform as it pertains to enterprise data management.
Get ready for your exam:
• Download the Certification Exam Guide
Learn at your own pace:
• Use our self-guided resources
• Join our Success Community
DATA ARCHITECTURE AND MANAGEMENT
DESIGNER
ARCHITECT TRACK
RELATED CERTIFICATIONS
Certified Data Architecture
and Management Designer
Certified Integration
Architecture Designer
Certified Development Lifecycle
and Deployment Designer
PREREQUISITE CERTIFICATIONS
None
CERTIFICATION PATH
Add to your skill set:
• Download the Free Data Architecture
and Management Designer
Resource Guide
ARCHITECT TRACK
EXAM OVERVIEW RELATED CERTIFICATIONS
UNDERSTAND THE BASICSSTART SHARPEN YOUR SKILLS PREP AND STUDY GET CERTIFIED
Add to your skill set:
• Download the Free Development
Lifecycle and Deployment Designer
Resource Guide
Recommended
Salesforce
Experience
Time
Commitment


their architecture environment and requirements, and then implement management solutions on the
Force.com platform that meet those requirements.
DEVELOPMENT LIFECYCLE AND
DEPLOYMENT DESIGNER
Certified Data Architecture
and Management Designer
Certified Integration
Architecture Designer
Certified Development Lifecycle
and Deployment Designer
Get ready for your exam:
• Download the Certification Exam Guide
Learn at your own pace:
• Use our self-guided resources
• Follow these Trailhead trails
and Digital Learning courses
• Join our Success Community
Here are examples of the concepts
you should understand to pass
the exam:
• Experience with project and
development lifecycle
methodologies
• Experience providing requirements
traceability through the projects
lifecycle
• Awareness of Salesforce and
third-party app development
lifecycle tools
• Understanding test-plan design and

PREREQUISITE CERTIFICATIONS
None
CERTIFICATION PATH
Here are examples of the concepts
you should understand to pass
the exam:

requirements of delegated authentication

requirements of SAML
• Awareness of when to use IDP initiated
vs. service provider initiated
• Able to describe provisioning and de-
provisioning related to SAML, Oauth, and
OpenID Connect
• Understanding of how trust is established
between an Identity Provider and a Service
Provider
• Able to determine the general identity
federation capabilities that are available for
a given project
EXAM OVERVIEW RELATED CERTIFICATIONS
UNDERSTAND THE BASICSSTART SHARPEN YOUR SKILLS PREP AND STUDY GET CERTIFIED
Recommended
Salesforce
Experience
Time
Commitment

Sharing and Visibility Designer
Mobile Solutions
Architecture Designer
Identity and Access
Management Designer
Get ready for your exam:
• Download the Certification Exam Guide
Learn at your own pace:
• Use our self-guided resources
• Join our Success Community
ARCHITECT TRACK
PREREQUISITE CERTIFICATIONS
None
CERTIFICATION PATH
Add to your skill set:
• Download the Free Identity and
Access Management Designer
Resource Guide

architecture environment and requirements and design sound, scalable and high-performing solutions on the
Force.com platform that meet the Single Sign-on (SSO) requirements.
IDENTITY AND ACCESS MANAGEMENT DESIGNER
EXAM OVERVIEW
UNDERSTAND THE BASICSSTART SHARPEN YOUR SKILLS PREP AND STUDY GET CERTIFIED
Recommended
Salesforce
Experience
Time
Commitment


environment to design sound and scalable technical solutions on the Force.com platform that meet end-to-end
integration requirements.
INTEGRATION ARCHITECTURE DESIGNER
Get ready for your exam:
• Download the Certification Exam Guide
Learn at your own pace:
• Use our self-guided resources
• Join our Success Community
Here are examples of the concepts
you should understand to pass
the exam:
• Experience holding a technical
architect role on multiple complex
deployments or equivalent
knowledge through participation and
exposure to these types of projects
• Thorough understanding of web
services in general and SOAP and

the basic workings of HTTP/S

Force.com APIs and able to design
solutions using the appropriate API
• Understanding data migration

and common ETL tools
• Experience with common
integration patterns used on the
Force.com platform
• Understanding patterns and
mechanisms to secure integrations
such as TLS for HTTP
ARCHITECT TRACK
RELATED CERTIFICATIONS
Certified Data Architecture
and Management Designer
Certified Integration
Architecture Designer
Certified Development Lifecycle
and Deployment Designer
PREREQUISITE CERTIFICATIONS
None
CERTIFICATION PATH
Add to your skill set:
• Download the Free Integration
Architecture Designer Resource
Guide
Data Integration Specialist
Superbadge
Here are examples of the concepts
you should understand to pass
the exam:

Salesforce1, Native, HTML5 and
Hybrid mobile architectures

choose between Salesforce1 solution
and a Customer Mobile Solution
• Understanding the Salesforce1

customization options
• Describing how mobile solution
capabilities can be enhanced via
connected devices (e.g., Wearables,
iBeacons)

in a mobile solution and the ability to
recommend key mitigation strategies
for each
• Understanding of the Salesforce
Mobile SDK to leverage salesforce


EXAM OVERVIEW RELATED CERTIFICATIONS
UNDERSTAND THE BASICSSTART SHARPEN YOUR SKILLS PREP AND STUDY GET CERTIFIED
Recommended
Salesforce
Experience
Time
Commitment

Sharing and Visibility Designer
Mobile Solutions
Architecture Designer
Identity and Access
Management Designer
Get ready for your exam:
• Download the Certification Exam Guide
Learn at your own pace:
• Use our self-guided resources
• Join our Success Community
ARCHITECT TRACK
PREREQUISITE CERTIFICATIONS
None
CERTIFICATION PATH
Add to your skill set:
• Download the Free Mobile Solutions
Architecture Designer
Resource Guide

architecture environment and requirements and design and implement sound and scalable mobile solutions on
the Force.com platform that meet those requirements.
MOBILE SOLUTIONS ARCHITECTURE DESIGNER
Here are examples of the concepts
you should understand to pass
the exam:
• Creation of criteria based and ownership
based sharing rules
• Understanding of org wide defaults
• Understanding of various types of licenses
• Able to describe the fundamental
concepts around role hierarchy

impacts a security and sharing model
• Understanding of Apex Sharing is and
when it should be used
EXAM OVERVIEW RELATED CERTIFICATIONS
UNDERSTAND THE BASICSSTART SHARPEN YOUR SKILLS PREP AND STUDY GET CERTIFIED
Recommended
Salesforce
Experience
Time
Commitment

Sharing and Visibility Designer
Mobile Solutions
Architecture Designer
Identity and Access
Management Designer
Get ready for your exam:
• Download the Certification Exam Guide
Learn at your own pace:
• Use our self-guided resources
• Join our Success Community
ARCHITECT TRACK
PREREQUISITE CERTIFICATIONS
None
CERTIFICATION PATH
Add to your skill set:
• Download the Free Sharing and
Visibility Designer Resource Guide

environment and requirements and design sound, scalable, and high-performing technical solutions on the Force.
com platform that meet sharing and visibility requirements.
SHARING AND VISIBILITY DESIGNER
Once all four prerequisites have
been completed successfully, the


You should consider earning both

Architect and Application Architect
credentials. By earning these
credentials, you’ll take a big step
toward preparing to become a

Architect.
OVERVIEW
UNDERSTAND THE BASICSSTART SHARPEN YOUR SKILLS PREP AND STUDY GET CERTIFIED
Recommended
Salesforce
Experience
Time
Commitment


governance, and integration to other external systems.
Get ready for your exam:
• Download the Certification Exam Guide
Learn at your own pace:
• Join our Success Community
ARCHITECT TRACK
SYSTEM ARCHITECT
System Architect
Technical Architect
CERTIFICATION PATH
Development Lifecycle and
Deployment Designer
Identity and Access Management Designer
Add to your skill set:
• Use our self-directed training guides
Integration Architecture Designer
Platform Developer I
RELATED CERTIFICATIONS
Application Architect
PREREQUISITE CERTIFICATIONS
Here are examples of the concepts
you should understand to pass
the exam:
• Designing a technical architecture
solution that may span multiple
platforms and include integration
and authentication across systems
• Managing the development lifecycle
to ensure the delivery of highly
secure solutions that are optimized
for performance and built to scale
• Articulating design considerations,

recommendations for a technical
architecture
EXAM OVERVIEW RELATED CERTIFICATIONS
UNDERSTAND THE BASICSSTART SHARPEN YOUR SKILLS PREP AND STUDY GET CERTIFIED
Recommended
Salesforce
Experience
Time
Commitment


multiple development platforms, drawing on their skills in assessing customer architecture to design secure,
high-performance technical solutions on the Force.com platform.
Get ready for your exam:
• Download the Certification Exam Guides
Learn at your own pace:
• Use our self-guided resources
• Follow these Trailhead trails
and Digital Learning courses
• Join our Success Community
ARCHITECT TRACK
TECHNICAL ARCHITECT
Development Lifecycle and
Deployment Designer
Platform Developer I
Identity and Access
Management Designer
Sharing and Visibility Designer
Application Architect
Integration Architecture
Designer System Architect
Technical Architect
Data Architecture and
Management Design
Platform App Builder
Mobile Solutions Architecture
Designer
CERTIFICATION PATH
PREREQUISITE CERTIFICATIONS
Application Architect
System Architect
Add to your skill set:
• Download the Free Technical
Architect Resource Guide
ARCHITECT RESOURCES
ARCHITECT TRACK
CERTIFIED DEVELOPMENT
LIFECYCLE AND
DEPLOYMENT DESIGNER
UNDERSTAND THE BASICS
Introduction to the Force.com
Development Lifecycle
Introduction to Application
Lifecycle Management
Planning Your Production
Deployment
Join our Success Community
PREP AND STUDY
Download the Certification Exam Guide
SHARPEN YOUR SKILLS
Development Lifecycle
and Deployment Designer
Resource Guide
1 hr
20 min
20 min
10+ days 30 min
P
CERTIFIED DATA
ARCHITECTURE AND
MANAGEMENT DESIGNER
UNDERSTAND THE BASICS
Best Practices for Deployments
with Large Data Volumes
Managing Large Data Volumes
Extreme Force.com Data Loading
Part 1: Tune Your Data Model
Join our Success Community
PREP AND STUDY
Download the Certification Exam Guide
SHARPEN YOUR SKILLS
Data Architecture and Management
Designer Resource Guide
1 hr
52 min
3 min
30 min
10+ days
SHARPEN YOUR SKILLS
Identity and Access Management
Designer Resource Guide
PREP AND STUDY
Download the Certification Exam Guide
CERTIFIED IDENTITY AND
ACCESS MANAGEMENT
DESIGNER
UNDERSTAND THE BASICS
Architect Core Resources
Digging Deeper Into OAuth
Login Flows
Join Our Success Community
4.25 days
2 hrs
2 hrs
10+ days 30 min
*Premier Online Training. Contact us for more information on Premier Success Services.
Digital Learning
Instructor-Led Training Reference Materials
Video Communities
Trailhead Premier Digital Learning*
P
ARCHITECT RESOURCES
ARCHITECT TRACK
SHARPEN YOUR SKILLS
Integration Architecture Designer
Resource Guide
Data Integration Specialist
Superbadge
PREP AND STUDY
Download the Certification Exam Guide
CERTIFIED INTEGRATION
ARCHITECTURE DESIGNER
UNDERSTAND THE BASICS
Integrating with the Force.com
Platform
Integration
Integration Workbook
Join our Success Community
10 min
2 min
1 hr
10+ days
8-15 hrs
30 min`
SHARPEN YOUR SKILLS
Mobile Solutions Architecture
Designer Resource Guide
PREP AND STUDY
Download the Certification Exam Guide
CERTIFIED MOBILE
SOLUTIONS ARCHITECTURE
DESIGNER
UNDERSTAND THE BASICS
Architect Core Resources
App Cloud Mobile Overview
Lightning Experience Development
Join Our Success Community
4.25 days
1.5 hrs
20 min
10+ days 30 min`
SHARPEN YOUR SKILLS
Sharing and Visibility Designer
Resource Guide
PREP AND STUDY
Download the Certification Exam Guide
CERTIFIED SHARING AND
VISIBILITY DESIGNER
UNDERSTAND THE BASICS
Architect Core Resources
Introducing SOAP API
Introducing Apex
Designing Record Access for
Enterprise Scale
Sharing Architecture
Join Our Success Community
4.25 days
2 hrs
2 hrs
2 hrs
1.5 hrs
10+ days 30 min`
*Premier Online Training. Contact us for more information on Premier Success Services.
Digital Learning
Instructor-Led Training Reference Materials
Video Communities
Trailhead Premier Digital Learning*
P
PREP AND STUDY
Download the Salesforce Certified
Technical Architect Exam Guide
Download the Salesforce Certified
Development Lifecycle and Deployment
Designer Exam Guide
Download the Salesforce Certified
Integration Architecture Exam Guide
Download the Salesforce Certified Data
Architecture and Management Exam Guide
Download the Salesforce Certied Identity and
Access Management Designer Exam Guide
Download the Salesforce Certified Sharing
and Visibility Designer Exam Guide
Download the Salesforce Certified Mobile
Solutions Architecture Designer Exam Guide
SHARPEN YOUR SKILLS
Technical Architect Resource Guide
CERTIFIED TECHNICAL
ARCHITECT
UNDERSTAND THE BASICS
Architect Core Resources
Best Practices for Deployments
with Large Data Volumes
Integration Patterns and Practices
4.25 days
15 min
30 min
30 min
30 min
30 min
30 min
30 min
30 min
30 min
90+ days
ARCHITECT RESOURCES
ARCHITECT TRACK *Premier Online Training. Contact us for more information on Premier Success Services.
SHARPEN YOUR SKILLS
Self-Directed Training Guides
SHARPEN YOUR SKILLS
Self-Directed Training Guides
PREP AND STUDY
Download the Certification Exam Guide
PREP AND STUDY
Download the Certification Exam Guide
CERTIFIED APPLICATION
ARCHITECT
CERTIFIED SYSTEM
ARCHITECT
UNDERSTAND THE BASICS
Join Our Success Community
UNDERSTAND THE BASICS
Join Our Success Community
10+ days
10+ days
30 min`
30 min`
Digital LearningInstructor-Led Training Reference Materials
Video Communities
Trailhead Premier Digital Learning*
P
CONSULTANTS
COMMUNITY CLOUD CONSULTANT
IMPLEMENTATION EXPERT TRACK
Here are some examples of the
concepts you should understand to pass
the exam:
• Describing how to set up a custom
domain for a Community.

set up Knowledge within a Community.
• Understanding how to customize
navigation to given requirements in a
template-based Community.
• Determining the steps to install and set
up Lightning components.
• Understanding the steps to set up
Community dashboards and insights.
• Explaining Community moderation
features.
EXAM OVERVIEW
UNDERSTAND THE BASICSSTART SHARPEN YOUR SKILLS PREP AND STUDY GET CERTIFIED
Add to your skill set:
Expand Your Reach with Communities
• Take Get Started with Communities
(ADM271)

implementing and consulting on the Salesforce Communities applications in a customer-facing role.
Get ready for your exam:
• Take Certification Preparation for
Community Cloud Consultants (CRT271)
• Download the Certification Exam Guide
Learn at your own pace:
• Use our self-guided resources
• Join our Success Community
PREREQUISITE CERTIFICATIONS RELATED CERTIFICATIONS
Certified Community
Cloud Consultant
Certified Marketing Cloud
Consultant
Certified Administrator
CERTIFICATION PATH
Recommended
Salesforce
Experience
Time
Commitment
 
Trailhead
Instructor-Led Classes
Digital Learning Courses
FIELD SERVICE LIGHTNING CONSULTANT
IMPLEMENTATION EXPERT TRACK
Here are examples of the concepts you
should understand to pass the exam:
• Determine how to build work order
processes, parameters and templates
• Troubleshoot, escalate, and resolve

• Apply procedural concepts to setup
entitlement process for work order
objects
• Determine how to manage and track
asset installation, movement, and/or
decommission
EXAM OVERVIEW
UNDERSTAND THE BASICSSTART SHARPEN YOUR SKILLS PREP AND STUDY GET CERTIFIED
Add to your skill set:
• Take Implementing Field Service Lightning
(FSL201)


with customers on Field Service operations.
Get ready for your exam:
• Download the Certification Exam Guide
Learn at your own pace:
• Use our self-guided resources
• Join our Success Community
PREREQUISITE CERTIFICATIONS RELATED CERTIFICATIONS
Certified Community
Cloud Consultant
Field Service Lightning
Consultant
Certified Sales Cloud
Consultant Certified Administrator
Certified Service Cloud Consultant
CERTIFICATION PATH
Recommended
Salesforce
Experience
Time
Commitment
 
Trailhead
Digital Learning Courses
Instructor-Led Classes
MARKETING CLOUD CONSULTANT
IMPLEMENTATION EXPERT TRACK
Here are some examples of the concepts
you should understand to pass the exam:

content areas, portfolio, segmentation,
automation, tracking and analytics

administration

interactions
Making data-driven decisions
to optimize customer solutions
• Troubleshooting and solving platform
issues
EXAM OVERVIEW
UNDERSTAND THE BASICSSTART SHARPEN YOUR SKILLS PREP AND STUDY GET CERTIFIED
Add to your skill set:
• Check out our Personalize Your Customer Journeys
with Marketing Cloud
• Take Journey Builder 101 (JB101)
• Take Marketing Cloud Connect Essentials (MCC201)
• Take Marketing Cloud Implementation Workshop (MCI101)
Recommended
Salesforce
Experience
Time
Commitment
 

implement Salesforce Marketing Cloud Email app tools, providing solutions to execute both tactical and
strategic email campaigns.
Get ready for your exam:
• Download the Certification Exam Guide
Learn at your own pace:
• Use our self-guided resources
• Join our Success Community
PREREQUISITE CERTIFICATIONS RELATED CERTIFICATIONS
Certified Marketing Cloud
Consultant
Certified Marketing Cloud
Email Specialist
Certified Marketing Cloud Email Specialist
CERTIFICATION PATH
Trailhead
Digital Learning Courses
Instructor-Led Classes
PARDOT CONSULTANT
IMPLEMENTATION EXPERT TRACK
Here are some examples of the concepts
you should understand to pass the exam:
• Managing users, prospects, and data
• Maintaining and customizing the Salesforce Integration
• Building emails, forms, and automation tools
EXAM OVERVIEW
UNDERSTAND THE BASICSSTART SHARPEN YOUR SKILLS PREP AND STUDY GET CERTIFIED
Add to your skill set:
• Check out our self-guided resources
and digital learning courses
Recommended
Salesforce
Experience
Time
Commitment


Pardot in a customer-facing role, designing and implementing solutions that meet customers’ business
requirements and contributing to their long-term success.
Certified Pardot Specialist
Get ready for your exam:
• Take Certification Preparation for Pardot
Consultant (CRT160)
• Download the Certification Exam Guide
Learn at your own pace:
• Tap into these digital learning
courses
• Join our Success Community
PREREQUISITE CERTIFICATIONS RELATED CERTIFICATIONS
Certified Pardot Consultant
Certified Pardot Specialist
CERTIFICATION PATH
Trailhead
Digital Learning Courses
Instructor-Led Classes
IMPLEMENTATION EXPERT TRACK
Here are some examples of the concepts you
should understand to pass the exam:
• Designing Sales and Marketing solutions to
meet business requirements
• Designing apps and interfaces that
maximize user productivity
• Managing data and design analytics to track key
Sales Cloud metrics
EXAM OVERVIEW
UNDERSTAND THE BASICSSTART SHARPEN YOUR SKILLS PREP AND STUDY GET CERTIFIED
Recommended
Salesforce
Experience
Time
Commitment
 

implementing Sales Cloud in a customer-facing role, successfully designing and implementing solutions
that are maintainable and scalable.
Certified Administrator
Get ready for your exam:
• Take Certification Preparation for Sales Cloud
Consultant (CRT251)
• Download the Certification Exam Guide
Learn at your own pace:
• Use our self-guided resources
• Join our Success Community
PREREQUISITE CERTIFICATIONS
SALES CLOUD CONSULTANT
RELATED CERTIFICATIONS
Certified Sales Cloud Consultant
Certified Service Cloud Consultant
Add to your skill set:
• Take Sales Cloud Administration: Products,
Quotes, Orders, and Collaborative
Forecasts (ADM251)
• Use our self-guided resources
CERTIFICATION PATH
Trailhead
Digital Learning Courses
Instructor-Led Classes
SERVICE CLOUD CONSULTANT
IMPLEMENTATION EXPERT TRACK
Here are some examples of the concepts
you should understand to pass the exam:
• Designing contact center solutions that make use
of cases, knowledge base, and portals
• Designing interaction channels and building interfaces
to maximize agent productivity
• Managing data and design analytics that track
key industry metrics
EXAM OVERVIEW
UNDERSTAND THE BASICSSTART SHARPEN YOUR SKILLS PREP AND STUDY GET CERTIFIED
Recommended
Salesforce
Experience
Time
Commitment
 

implementing Service Cloud in a customer-facing role, successfully designing and implementing maintainable
and scalable solutions that meet customer business requirements.
Certified Administrator
Learn at your own pace:
• Tap into these Trailhead and
Digital Learning courses
• Join our Success Community
PREREQUISITE CERTIFICATIONS RELATED CERTIFICATIONS
Certified Service Cloud Consultant
Certified Sales Cloud Consultant
Add to your skill set:
Take Service Cloud Administration (ADM261)
Use our self-guided resources
Get ready for your exam:
Take Certification Preparation for Service
Cloud Consultant (CRT261)
• Download the Certification Exam Guide
CERTIFICATION PATH
Trailhead
Digital Learning Courses
Instructor-Led Classes
IMPLEMENTATION EXPERT TRACK
CERTIFIED
COMMUNITY CLOUD
CONSULTANT
CERTIFIED
FIELD SERVICE
LIGHTNING
CONSULTANT
UNDERSTAND THE BASICS
Join Our Success Community
UNDERSTAND THE BASICS
Join Our Success Community
PREP AND STUDY
Certification Preparation for Community
Cloud Consultants (CRT271)
Download the Certification Exam Guide
PREP AND STUDY
Download the Certification Exam Guide
SHARPEN YOUR SKILLS
Expand Your Reach with
Communities
Get Started with Communities
(ADM271)
SHARPEN YOUR SKILLS
Implementing Field Service Lightning
(FSL201)
1 day
30 min
30 min
9 hrs 40 mins
1 day
3 days
CONSULTANT
RESOURCES
*Premier Online Training. Contact us for more information on Premier Success Services.
CERTIFIED
MARKETING CLOUD
CONSULTANT
UNDERSTAND THE BASICS
Join Our Success Community
PREP AND STUDY
Download the Certification Exam Guide
SHARPEN YOUR SKILLS
Personalize Your Customer
Journeys with Marketing Cloud
Journey Builder 101 (JB101)
Marketing Cloud Connect
Essentials (MCC201)
Marketing Cloud Implementation
Workshop (MCI101)
30 min2 hrs 55 mins
1 day
4 days
3 days
Digital LearningInstructor-Led Training Reference Materials
Video Communities
Trailhead Premier Digital Learning*
P
PREP AND STUDY
Certification Preparation for
Pardot Consultant (CRT 160)
Download the Certification Exam Guide
SHARPEN YOUR SKILLS
Pardot: Automating Business Process
Pardot: Connectors
Tracking Opt-in by Country
Submissions vs. Conversions
Content Reporting
Conversions Reporting
Landing Page Reporting
Prospect Lifecycle Reporting
Individual Prospect Lifecycle
Report Overview
Advanced Email Analytics Overview
Wistia Connector Overview
Data.com Connector
FullContact Social Profile Lookup
Connector Overview
Webex Connector Overview
Why Cant I Log In?
Testing with Email Flow
Email Reporting
Automated Lead Scoring and Grading
Pardot Campaigns vs. Salesforce
Campaigns
Automation Rules vs. Completion
Actions
Automation Rules vs. Segmentation
Rules
CERTIFIED PARDOT
CONSULTANT
UNDERSTAND THE BASICS
Pardot: Overview
Pardot: Administrative User
Pardot: Managing Content
Pardot: Lead Generation
Pardot: Lead Qualification
Pardot Permission-Based
Marketing Policy
Maintaining Compliance While
Maintaizning Lead Generation
Introduction to Forms
Geting Started with Email
Authentication
Salesforce Connector Introduction
Filters Overview
Prospect Audits Overview
Form Reporting Overview
Getting Started with the Salesforce
Connector
Handling Opportunities in Pardot
Salesforce Campaigns Overview
Getting Started with Email Flow
Salesforce Connector Setup Guide
The Complete Guide to
Lead Nurturing
Join Our Success Community
1.4 hrs
35 min
1.5 hrs
1.8 hrs
1.1 hrs
1 min
2 min
1 min
1 min
1 min
10 min
10 min
10 min
5 min
15 min
10 min
10 min
5 min
20 min
5 Days (3 hrs/day)
30 min
1.5 hrs
1.2 hrs
10 min
5 min
10 min
5 min
5 min
15 min
10 min
20 min
10 min
10 min
10 min
10 min
10 min
10 min
15 min
20 min
2 min
2 min
2 min
IMPLEMENTATION EXPERT TRACK
CONSULTANT
RESOURCES
P
P
P
P P
P P
*Premier Online Training. Contact us for more information on Premier Success Services.
Digital Learning
Instructor-Led Training Reference Materials
Video Communities
Trailhead Premier Digital Learning*
P
CONSULTANT
RESOURCES
IMPLEMENTATION EXPERT TRACK
CERTIFIED
SALES CLOUD
CONSULTANT
UNDERSTAND THE BASICS
Implementing Sales and Marketing
Setting Up and Building Communities
Setting Up Collaborative Forecasts
Configuring Salesforce for Outlook
Getting a Head Start with Chatter
Getting Started with Data.com
Getting Started with Work.com
Using Salesforce 1
Getting Started Using Sales Cloud
Join Our Success Community
PREP AND STUDY
Certification Preparation for Sales Cloud
Consultant (CRT251)
Preparing for the Certified Sales Cloud
Consultant Exam
Download the Certification Exam Guide
SHARPEN YOUR SKILLS
Implementation Guide:
A Guide to Sharing Architecture
Implementation Guide:
Campaign Management
Implementation Guide:
Deploying Territory Management
Implementation Guide:
Implementing Person Accounts
Implementation Guide: International
Organizations: Using Multiple Currencies
Decision Guide: Territory Management
Sales Cloud Administration: Products,
Quotes, Orders, and Collaborative
Forecasts (ADM251)
Sales Cloud Training For Sales Managers
in Lightning Experience (SLX201)
PREP AND STUDY
Certification Preparation for Service
Cloud Consultant (CRT261)
Preparing for the Certified Service Cloud
Consultant Exam
Download the Certification Exam Guide
SHARPEN YOUR SKILLS
Keep Customers Happy with
Service Cloud
Service Cloud Administration
(ADM261)
Administration Essentials for
the Service Cloud
CERTIFIED
SERVICE CLOUD
CONSULTANT
UNDERSTAND THE BASICS
Implementing Case Management
Across Channels
Implementing Salesforce Knowledge
Setting Up and Building Communities
Getting Started using Service Cloud
Service Cloud Basics
Join Our Success Community
2.2 hrs
1.6 hrs
50 min
34 min
2 hrs
1.5 hrs
50 min
45 min
29 min
32 min
16 min
3 min
2 min
29 min
1 day
4 min
30 min
1 day
6 min
30 min
11 hrs 30 mins
2 days
57 min
15 min
40 min
1 hr
30 min
15 min
20 min
1 day
1 day
P
P
P
P
P
P
P
P
P
P
P
P
*Premier Online Training. Contact us for more information on Premier Success Services.
Digital Learning
Instructor-Led Training Reference Materials
Video Communities
Trailhead Premier Digital Learning*
P
DEVELOPERS
DEVELOPER TRACK
CERTIFICATION PATH
EXAM OVERVIEW RELATED CERTIFICATIONS
UNDERSTAND THE BASICSSTART SHARPEN YOUR SKILLS PREP AND STUDY GET CERTIFIED
Certified Platform Developer I
Commerce Cloud Digital Developer
Certified Platform Developer II
Add to your skill set:
• Take Getting Started with Demandware (GEN 001)
• Take Demandware Platform Architecture Overview (DEV 001)
• Take Developing for Digital I (DEV 101)
• Take Developing for Digital II (DEV 201)
Get ready for your exam:
• Download the Certification Exam Guide
Recommended
Salesforce
Experience
Time
Commitment
 

knowledge and skills in using Commerce Cloud to develop an eCommerce solution.
Here are examples of the concepts you
should understand to pass the exam:

UX Studio and the sandbox environment
• Work with the product data model to manage products,
their categorization, and associated inventory
• Modify site search preferences and settings to enable

• Create a custom object type to store a custom data type
COMMERCE CLOUD DIGITAL DEVELOPER
Learn at your own pace:
• Join our Success Community
• An Xchange Community username and
password is needed to access the
Exchange Community.
To obtain access to the Xchange Community, please
contact your Commerce Cloud Account Manager.
Trailhead
None
PREREQUISITE CERTIFICATIONS
Digital Learning Courses
Instructor-Led Classes
DEVELOPER TRACK
CERTIFICATION PATH
EXAM OVERVIEW RELATED CERTIFICATIONS
UNDERSTAND THE BASICSSTART SHARPEN YOUR SKILLS PREP AND STUDY GET CERTIFIED
Certified Platform Developer I
Certified Platform Developer II
Commerce Cloud Digital Developer
Add to your skill set:
• Take Programmatic Development Using
Apex and Visualforce (DEV450)
• Tap into these Trailhead and
Digital Learning courses
Get ready for your exam:
• Take Certification Preparation for
Platform Developer I (CRT450)
• Download the Certification Exam Guide
• Get our Preparation Cheat Sheets
• Tap into these digital learning modules
Recommended
Salesforce
Experience
Time
Commitment
 

and experience building custom declarative and programmatic apps on the Force.com platform.
Here are examples of the concepts you
should understand to pass the exam:
• Design the data model, user interface, business
logic, and security for custom apps
• Customizing apps for mobile use
• Designing reports and dashboards
• Deploying custom apps
PLATFORM DEVELOPER I
Learn at your own pace:
• Use our self-guided resources
• Follow these Salesforce Trailhead trails
Trailhead
None
PREREQUISITE CERTIFICATIONS
Digital Learning Courses
Instructor-Led Classes
DEVELOPER TRACK
CERTIFICATION PATH
EXAM OVERVIEW RELATED CERTIFICATIONS
UNDERSTAND THE BASICSSTART SHARPEN YOUR SKILLS PREP AND STUDY GET CERTIFIED
Add to your skill set:
• Tap into these Trailhead and
Digital Learning courses
Recommended
Salesforce
Experience
Time
Commitment


knowledge in the programmatic capabilities of the Force.com platform and data-modeling practices.
Here are examples of the concepts you
should understand to pass the exam:
• Designing, developing, testing, and deploying
programmatic solutions that are maintainable
and re-usable
• Following Apex design patterns and object-oriented
programming best practices
PLATFORM DEVELOPER II
Certified Platform Developer I Certified Platform Developer I
Certified Platform Developer II
Get ready for your exam:
• Download the Certification Exam Guide
• Get our Preparation Cheat Sheets
Learn at your own pace:
• Use our self-guided resources
• Tap into these Trailhead and
Digital Learning courses
• Join our Success Community
PREREQUISITE CERTIFICATIONS
Trailhead
Instructor-Led Classes
Commerce Cloud Digital Developer
Digital Learning Courses
DEVELOPER TRACK
DEVELOPER
RESOURCES
CERTIFIED PLATFORM
DEVELOPER I
UNDERSTAND THE BASICS
Developer Beginner
Visualforce Basics
Data Modeling
Quickstart Apex
Quickstart: Lightning Components
Quickstart: Visualforce
Guide to Limits
Order of Execution of a Save
Development Lifecycle management
Get Started with Visualforce
PREP AND STUDY
Certification Preparation for Platform
Developer I (CRT450)
Cheat Sheet: Apex Code
Cheat Sheet: Visualforce
Download the Certification Exam Guide
Creating Lightning Components
Visualforce Controllers
SHARPEN YOUR SKILLS
Programmatic Development Using
Apex and Visualforce (DEV450)
Build a Conference
Management App
Build a Visualforce App
Apex
15.75 hrs
2.5 hrs
1 hr
20 min
30 min
15 min
2 min
6 min
1.5 hr
22 min
5 days
3.7 hrs
50 min
5.75 hrs
1 day
15 min
10 min
30 min
1 hr
2 hrs
P
PP
P
*Premier Online Training. Contact us for more information on Premier Success Services.
Digital Learning
Instructor-Led Training Reference Materials
Video Communities
Trailhead Premier Digital Learning*
P
SHARPEN YOUR SKILLS
Getting Started with Demandware
(GEN001)
Demandware Platform Architecture
Overview (DEV001)
Developing for Digital I (DEV101)
Developing for Digital II (DEV201)
PREP AND STUDY
Download the Certification Exam Guide
CERTIFIED COMMERCE
CLOUD DIGITAL
DEVELOPER
UNDERSTAND THE BASICS
Join Our Success Community
An Xchange Community username
and password is needed to access the
Exchange Community.
To obtain access to the Xchange Community, please
contact your Commerce Cloud Account Manager.
3 days
3 days
5 days
5 days
30 min`
DEVELOPER TRACK
DEVELOPER
RESOURCES
PREP AND STUDY
Cheat Sheet: Lightning UI
Cheat Sheet: Rest API
Cheat Sheet: Soap API
Cheat Sheet: Security for Developers
Cheat Sheet: Search and Query Optimization
Download the Certification Exam Guide
SHARPEN YOUR SKILLS
Lightning App with SLDS
Visualforce with SLDS
Build a Geolocation App
Build a Conference
Management App
CERTIFIED PLATFORM
DEVELOPER II
UNDERSTAND THE BASICS
Developer Intermediate
Visualforce Basics
Process Automation
Securing Your User’s Identity
Compound Fields
A Guide to Sharing Architecture
Visualforce Performance
Best Practices for Deployments
with Large Data Volumes
Order of Execution of a Save
Integrating with SOAP API
Introduction to the REST API
18 hrs
2.5 hrs
1.5 hrs
20 min
1.5 min
36 min
1 min
1.5 min
6 min
1 hr
45 min
10 min
12 min
12 min
6 min
8 min
30 min
50 min
50 min
1.2 hrs
3.6 hrs
P
P
*Premier Online Training. Contact us for more information on Premier Success Services.
Digital Learning
Instructor-Led Training Reference Materials
Video Communities
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SPECIALISTS
CERTIFICATION PATH
PREREQUISITES: EXAM OVERVIEW RELATED CERTIFICATIONS
UNDERSTAND THE BASICSSTART SHARPEN YOUR SKILLS PREP AND STUDY GET CERTIFIED

implementing the Salesforce CPQ solution.
CPQ Specialist
Marketing Cloud Email Specialist
Pardot Specialist
None
Here are examples of the concepts you
should understand to pass the exam:
• Build solutions to support business
process
• Troubleshoot and solve basic platform
issues
Generate renewal and amendment
quotes

types, and page layouts
Add to your skill set:
• Take Salesforce CPQ Admin Essentials for
New Administrators (CPQ201)
Take Salesforce CPQ Admin Essentials for
Experienced Administrators (CPQ211)
Get ready for your exam:
• Download the 
• Review Knowledge Base Study Materials
Recommended
Salesforce
Experience
Time
Commitment

CPQ SPECIALIST
Learn at your own pace:
• Tap into these digital learning
courses
• Join our Success Community
Trailhead
MARKETING SPECIALIST TRACK
Instructor-Led Classes
Digital Learning Courses
CERTIFICATION PATH
PREREQUISITES: EXAM OVERVIEW RELATED CERTIFICATIONS
UNDERSTAND THE BASICSSTART SHARPEN YOUR SKILLS PREP AND STUDY GET CERTIFIED

demonstrate knowledge, skills, and experience in email marketing best practices — including message
design, subscriber and data management, inbox delivery, and external integrations.
Certified Marketing Cloud
Email Specialist
Certified Marketing Cloud
Social Specialist None
Here are examples of the concepts
you should understand to pass
the exam:
• Building relational data models
• Sending emails via Email app
sending methods
Building complex email automations
• Running reports of email-tracking data
Troubleshooting and solving basic
platform issues
• Having a general knowledge of email
marketing terminology and best
practices
Add to your skill set:
Personalize Your Customer Journeys with
Marketing Cloud
• Take Essentials for Marketing Cloud Email
Marketers (EEB101)
• Take Content Builder Essentials for the
Digital Marketer (EML101)
Get ready for your exam:
• Download the 
Recommended
Salesforce
Experience
Time
Commitment

MARKETING CLOUD EMAIL SPECIALIST
Learn at your own pace:
• Tap into these digital learning
courses
• Join our Success Community
Trailhead
MARKETING SPECIALIST TRACK
Instructor-Led Classes
Digital Learning Courses
CERTIFICATION PATH
PREREQUISITES: EXAM OVERVIEW RELATED CERTIFICATIONS
UNDERSTAND THE BASICSSTART SHARPEN YOUR SKILLS PREP AND STUDY GET CERTIFIED

knowledge, skills, and experience using the components of Social Studio for post creation, management and
analysis of conversations, and reporting.
Certified Marketing Cloud
Social Specialist
Certified Marketing Cloud
Email Specialist None
Here are examples of the concepts
you should understand to pass
the exam:
• Building strategic social media

tools like Publish, Engage, and
Analyze
 
business processes and reporting
requirements
• Troubleshooting and solving basic
platform issues
• Having a general knowledge of
social media terminology
Recommended
Salesforce
Experience
Time
Commitment

MARKETING CLOUD SOCIAL SPECIALIST
Add to your skill set:
• Take Social Studio 101 (SS101)
Personalize Your Customer Journeys
with Marketing Cloud
Learn at your own pace:
• Tap into these digital learning
courses
• Join our Success Community
Get ready for your exam:
• Download the 
MARKETING SPECIALIST TRACK
Trailhead
Instructor-Led Classes
Digital Learning Courses
CERTIFICATION PATH
PREREQUISITES: EXAM OVERVIEW RELATED CERTIFICATIONS
UNDERSTAND THE BASICSSTART SHARPEN YOUR SKILLS PREP AND STUDY GET CERTIFIED


Certified Pardot Specialist
Certified Pardot Consultant
None
Here are examples of the concepts
you should understand to pass
the exam:

business process and reporting
requirements
• Being familiar with native
integrations and the options
available to deploy connectors and
manage those processes
• Building marketing assets like email
templates and forms
• Troubleshooting and solving basic
platform issues
Recommended
Salesforce
Experience
Time
Commitment
 
PARDOT SPECIALIST

Add to your skill set:
• Tap into these digital learning courses
Learn at your own pace:
• Tap into these digital learning
courses
• Join our Success Community
Get ready for your exam:
• Take 
Specialist (CRT150)
• Download the 
MARKETING SPECIALIST TRACK
Trailhead
Instructor-Led Classes
Digital Learning Courses
2 hrs 55 mins
2 days
1 day
4 days
MARKETING SPECIALIST TRACK
CERTIFIED
MARKETING CLOUD
EMAIL SPECIALIST
UNDERSTAND THE BASICS
Paste Plain Text and HTML into
Content Area Boxes
Email: Send Classifications
Email Approvals
Email: Dynamic Content
Drag-and-Drop Segmentation for
Data Extensions
Automation 101: Getting Started
with Automation Studio
Email Automation: Triggered Emails
Reports 101
Join Our Success Community
PREP AND STUDY
Download the Certification Exam Guide
SHARPEN YOUR SKILLS
Personalize Your Customer
Journeys with Marketing Cloud
Essentials for Marketing Cloud Email
Marketers (EEB101)
Content Builder Essentials for the
Digital Marketer (EML101)
Marketing Cloud Connect Essentials
(MCC201)
PREP AND STUDY
Download the Certification Exam Guide
PREP AND STUDY
Download the Certification Exam Guide
Review Knowledge Base Study Materials
SHARPEN YOUR SKILLS
Personalize Your Customer
Journeys with Marketing Cloud
Social Studio 101 (SS101)
SHARPEN YOUR SKILLS
Salesforce CPQ Admin Essentials for
New Administrators (CPQ201)
Salesforce CPQ Admin Essentials for
Experienced Administrators (CPQ211)
CERTIFIED
MARKETING CLOUD
SOCIAL SPECIALIST
CERTIFIED CPQ
SPECIALIST
UNDERSTAND THE BASICS
Social Studio 101
Join Our Success Community
UNDERSTAND THE BASICS
Join Our Success Community
1.3 hrs
7 min
18 min
30 min
6 min
14 min
9 min
7 min
31 min
30 min
30 min
30 min
1-2 days
2 hrs 55 mins
1 day
2 days
4 days
Digital LearningInstructor-Led Training Reference Materials
Video Communities
Trailhead Premier Digital Learning*
P
SPECIALIST
RESOURCES
P
P
P
P
P
P
P
P
P
P
*Premier Online Training. Contact us for more information on Premier Success Services.
MARKETING SPECIALIST TRACK
CERTIFIED PARDOT
SPECIALIST
UNDERSTAND THE BASICS
Pardot: Overview
Pardot: Campaigns
Pardot: Administrative User
Building with Email Flow
Email Preference Center
Unsubscribe Page
Testing Emails with A/B Testing
Sending with Email Flow
How Are Prospects Scored
Visitors Report
How Does Pardot Track Activities?
How Are Prospects Converted From
Visitors?
Reviewing Prospect Audits
Filtered Activities in Pardot
Performing a Prospect Audit
Campaign Cohort Report
Campaign Reports Summary
What User Type Should I Select?
Grant Support Access to Account
Content Report
Creating Layout Templates for
Landing Pages
Forms Report
Cont. Next Page
PREP AND STUDY
Certification Preparation for Pardot
Specialist (CRT150)
Download the Certification
Exam Guide
SHARPEN YOUR SKILLS
Pardot: Lead Generation
Creating Forms
Adding Form Fields
Styling Forms
Adding Post Submission Actions
Deploying Forms
Progressive Profiling
Creating Dependent Fields
Pardot: Automating Business Process
Pardot: Nurturing Campaigns
Drip Program Overview
Drip Program Reports
Drip Program Sample Templates
Drip Program FAQ
Getting Started with the
Salesforce Connector
Handling Opportunities in Pardot
Set Pardot to Only Create Contacts
in Salesforce
Salesforce Campaigns
Tracking Opt-Ins by Country
Conversion Report
Salesforce Connector Setup Guide
Salesforce Connector Introduction
Cont. Next Page
1.4 hrs
10 min
35 min
10 min
10 min
10 min
10 min
10 min
10 min
5 min
7 min
2 min
10 min
4 min
4 min
10 min
10 min
8 min
4 min
5 min
10 min
20 min
2 min
2 days
30 min
1.8 hrs
10 min
10 min
10 min
10 min
10 min
10 min
10 min
1.5 hrs
1 hr
1 min
10 min
2 min
10 min
3 min
15 min
1 min
10 min
10 min
5 min
5 min
1 min
SPECIALIST
RESOURCES
P P
P
P P
P P
P P
P P
P
P P
P P
P P
*Premier Online Training. Contact us for more information on Premier Success Services.
Digital Learning
Instructor-Led Training Reference Materials
Video Communities
Trailhead Premier Digital Learning*
P
MARKETING SPECIALIST TRACK
MARKETING CLOUD
RESOURCES
CERTIFIED PARDOT
SPECIALIST Cont.
UNDERSTAND THE BASICS
Form Troubleshooting and FAQ’s
Whats the Difference Between a
Submission and a Conversion?
Prospect Actions
Link Tracking in Emails
Getting Started with Email Flow
Reporting with Email Flow
Lead Qualification Overview
Introduction to Forms
Testing with Email Flow
Email Overview
Email Tools
Building a Great Email
Getting Started with Email
Authentication
Pardot Permission Based
Marketing Policy
Join our Success Community
SHARPEN YOUR SKILLS
Pardot Campaigns vs. Salesforce
Campaigns
Automation Rules vs. Completion Actions
Automation Rules vs. Segmentation
Rules
Completion Actions vs. Dynamic Lists
20 min
2 min
10 min
10 min
10 min
15 min
1 min
1 min
10 min
1 min
3 min
2 min
1 min
1 min
2 min
2 min
2 min
2 min
*Premier Online Training. Contact us for more information on Premier Success Services.
Digital Learning
Instructor-Led Training Reference Materials
Video Communities
Trailhead Premier Digital Learning*
P
GET STARTED ON YOUR SALESFORCE CERTIFICATION PATH.
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