Opb Member Report

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You can’t not think … about all that’s

gone on at OPB over the past year.

These are exciting and challenging times and I am pleased that OPB, in keeping

with our mission, is expanding its capacity of giving voice to the community,

connecting Oregon and its neighbors and illuminating a wider world.

One very important achievement was securing state capital funding to convert

our more than 40 translators to digital, ensuring that Oregonians — including

those in our most rural and remote communities — will have access to OPB’s

services for years to come and maybe even see themselves or their neighbors

featured in a Field Guide or Art Beat episode.

OPB was in every county of the state this past year from Hells Canyon in the

northeast where Oregon Field Guide was covering an invasion of thistles, to the

tiny south coast town of Sixes where Art Beat introduced us to glass artist

Chris Hawthorne. On Oregon Experience, you’ve met people in Christmas

Valley who are keeping alive the stories and spirit of Reub Long, and those who

created the Columbia Gorge Scenic Highway and preserved Crater Lake. OPB

is also comprehensively tackling the subject of invasive species in episodes of

Field Guide and a special to air in the spring.

Our award-winning news team continues to offer the most-trusted coverage in

our region, and that ability was further enhanced in July with the opening of our

Central Oregon Bureau in Bend. In September, we launched the Public Insight

Network, a pioneering effort to open our newsroom to the knowledge and

insight of people like you who will inform our reporting on the wide variety of

subjects we cover each day. And there’ll be more in the year to come with

news specials and programs, including a new local radio show that will

stimulate a dialogue on subjects of interest to our region.

We are committed to taking advantage of all the possibilities new technology

offers, from podcasts that provide a quick, convenient recap of local, national

and international news available whenever and wherever you want, to Web

sites filled with valuable interactive information, to the multiple program

channels available through digital broadcasting.

We’ve been busy!

Take a few minutes and look over the following pages for a brief recap of just

some of what we’ve accomplished. We can’t do it without you. Thank you!

Sincerely,

Steve Bass

President & CEO

MEMBER REPORT

Giving Voice

Public Insight Network

OPB launched this groundbreaking approach to news

gathering in September. We’re building a diverse

database of people who are interested in sharing their

knowledge and expertise to inform our reporting. Find

out more at OPB.org/publicinsight.

In House

In House With Jeremy Petersen debuted in July. Each

week, Jeremy brings listeners an eclectic mix of indie

rock, singer-songwriters and the best from the Oregon

and Northwest music scene with original live

performances and more. Stream it at OPB.org/music.

Oregon Experience

This documentary series, produced in association with

the Oregon Historical Society, reflects the diversity of

the state with a variety of stories from different places

and times. Programs have profiled such notables as

Bill Bowerman, Abigail Scott Duniway and Beatrice

Morrow Cannady.

Gubernatorial Debate

Last September, OPB teamed up with Children First of

Oregon to sponsor the first in a series of debates

featuring major candidates for governor of Oregon.

The debate focused on public policy issues specifically

related to children and families.

NewsHour Segments

The Newshour’s Pacific Northwest Bureau, headed by

OPB’s Lee Hochberg, produces monthly mini-

documentary reports aired on the NewsHour, on

national issues best covered from our region.

What’s Ahead: Community Dialogue

OPB will produce a call-in radio show which will launch

early next year. It promises to stimulate discussion on

a wide variety of topics of interest to our region.

What’s Ahead: The Silent Invasion

OPB will tackle a pressing issue – that of invasive

species in Oregon – in episodes of Field Guide and in

a special to air next April. OPB will also partner with

other non-profits such as SOLV, The Nature

Conservancy and the Oregon Invasive Species

Council, to get people involved in doing something

about this serious problem.

What’s Ahead: OPB Music

Coming soon … a new online music service featuring

local talent.

to the Community

Oregon is more

than a place; it has

a unique culture of

community engagement

and involvement.

Connecting Oregon and its Neighbors

Central Oregon Bureau

Central Oregon is one of the most

rapidly growing areas of our state. In

July, OPB opened its Central Oregon

Bureau in Bend, and the stories

produced here are providing new

insight into this incredibly diverse

region.

Oregon Field Guide

From finding wagon ruts near Jordan

Valley and hiking the remote Pueblo

mountains of southeast Oregon all the

way to exploring the deep sea Astoria

Trench off the northwest coast, Field

Guide crews have traveled almost

every road in the state and even gone

way off-road during their 18 seasons.

Oregon Art Beat

Art Beat, now in its ninth season, has

introduced us to more than 600 artists

in every corner of the state. Not only

do people watch the show, they get

involved. For example, our story on

PlayWrite Inc., an organization that

helps disadvantaged kids build

confidence and skills by writing their

own plays, spurred inquiries from

many communities interested in

finding out how they could help their

kids in similar ways.

The Oregon Channel

This pilot project provided insight into

the workings of our state government

through digital broadcasts of

legislative sessions, Oregon Supreme

Court hearings and more.

What’s Ahead:

Digital Conversion

Thanks to funding approved by the

governor and the Oregon Legislature,

OPB will be able to convert more than

40 rural translators to digital. The

digital conversion will assure

Oregonians have access to OPB, and

allow OPB to continue to serve as the

backbone for the distribution of critical

information to broadcasters and

homes throughout Oregon as the hub

of operations for the state’s

Emergency Broadcast and Amber

Alert services.

Oregon’s unique livability

demands dialogue, public

involvement, caring, respect

and a deep love for this

great place we call home.

Illuminating a Wider World

OPB Online

We continue to enhance our Web site.

OPBNews.org, which launched in

March, provides the latest local, state,

national and international news and

traffic reports. A range of streamed

programming, including Field Guide,

Art Beat and Frontline, is available.

There are also audio downloads of

many of OPB’s most popular radio

programs and an online discussion

forum where Web users can post

comments and engage in intelligent

discourse about major issues

impacting the Northwest.

More Newscasts

We’ve increased our weekday

newscasts so listeners can hear

national, world and regional news

every hour of the day.

History Detectives

Now in its fifth season, with more than

55 episodes including several stories

featuring Oregon presenters and their

artifacts, History Detectives is one of

the most-watched programs airing on

PBS. Watch for season six in high-

definition.

Adventure Lodges

This fascinating series takes viewers

across our remarkable continent to

remote outposts in places of awe-

inspiring beauty. Viewers across the

nation can experience Oregon’s own

Wallowa Lake Lodge — in high

definition — in an upcoming episode.

Islam vs. Islamists

OPB is not afraid to tackle difficult

projects. When this controversial film

needed a sponsoring station to give

PBS stations the opportunity to air it,

OPB accepted the challenge and also

produced a panel discussion to help

provide a deeper examination of the

issues raised in the film.

Travels To The Edge

With Art Wolfe

OPB is pleased to partner with

acclaimed Seattle-based

photographer Art Wolfe to take

viewers all over the world to

experience unique insights into nature,

culture, environmental issues and

digital photography.

What’s Ahead:

More OPB Online

Many OPB listeners and viewers want

access to news and information on

their own schedules and wherever

they may be. Putting more of OPB’s

respected and trusted program

content onto the Web will allow us to

provide a public service that goes well

beyond the geographic boundaries of

television and radio signals and

schedule limitations.

What’s Ahead:

Monarchy: A Year

In The Life

For the first and only time, cameras

were allowed complete access to the

British Royal Family for a full year,

revealing intimate details of their lives.

This unique six-hour series, produced

in association with OPB, will air next

year, with the final hour focusing on

the Queen’s U.S. visit last summer.

Oregonians demand a trusted

source of information and entertainment —

one that enables them to engage

more fully with their world.

A Special Thanks

It has long been a dream for

OPB to build a stable and

predictable source of

income that ensures our

independence for

generations to come.

Thanks to a $1.5 million

commitment from the Harold

& Arlene Schnitzer CARE

Foundation, OPB is on its

way to achieving this dream.

Their gift is a challenge

grant to encourage

additional contributions

and grow OPB’s endowment

and New Millennium funds

to $20 million over the next

few years.

Go to OPB.org/support to find out

how you can help support OPB.

OPB member contributions provide two-thirds of the financial

support it takes to produce and broadcast the programs you

rely on every day of the year.

Join the thousands who support OPB.

Contribute today:

To find out more about our giving levels and benefits, log on to

OPB.org/support or call 1.800.241.8123.

OPB’s financial reports are available online at OPB.org/insideopb.

Act.

Give monthly through your bank account or credit card

Put OPB in your will or trust

Donate your vehicle

Volunteer

Give through your workplace

Ask your friends to support OPB

Harold and Arlene Schnitzer,

Steve Bass, OPB President,

and Paula Kerger, PBS President

Oregon Public Broadcasting

7140 SW Macadam Ave.

Portland, OR 97219